Banking and Finance

Selling financial products effectively requires a keen sense of where to place branches and how to identify customers. Tetrad’s desktop, web and mobile solutions help you analyze the marketplace to determine where potential new locations can be found, evaluate acquisitions, and generally make better, informed decisions.

Advance your knowledge of how many customers would fit the fee-driven and middle income deposit profiles. Learn to compare multiple sites with the flexibility of creating any image for the study. Our solutions simplify the mapping, the reporting, and the summarizing of each market, and give a professional edge to your work.

Tetrad reshapes the complicated into the obvious, and fuses experience with advanced software to bring your ideas to the forefront. We will help you create custom reports that provide clarity, insight, and accuracy for any study.
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Tetrad’s solutions provide the answers to questions like:

  • What census tracts have the highest growth rates?
  • What branches need new services?
  • Where are the strong locations and the weak ones?
  • How many depositors can I reach?
  • Who are the competitors in the neighborhood?
  • What traffic can I expect?

We are committed to helping your organization make better decisions.

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Some of Our Data Partners

We offer data from the leading providers in the industry.  One size does not fit all- we work with you to find the data suite that best suits your needs.


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  • “SONNYS has been using Sitewise Basic since 2015 and now couldn’t function without it. Up to date demographics and traffic counts that down load instantly, what could be better than that? I just hope our competitors don’t catch on to how easy it is to use and how accurate the info is. I’m a fan!
    Bob Fox, Business Development Manager, SONNY’S The CarWash Factory
  • "Sitewise Pro is easy and straightforward.  Its customizable SmartReports are excellent templates that we use every day for our expansion plans.  The flexibility offered by Sitewise Pro makes it a solid solution without spending a fortune."
    Greg Semos, VP of Development, Lyfe Kitchen
  • "By streamlining complex tasks, PCensus has helped make my job easier. I use radius study areas and create customized banking segments for my reports. I believe the support team is Tetrad’s best attribute. They are always ready to lend a hand with any problem."
    Robert Gallardo, VP Database Marketing, Marquette Bank
  • "PCensus is the best way I’ve found to be in control of your demographic analysis while maintaining complete confidence in the accuracy of your reports.  The ability to choose data from multiple vendors gave us the flexibility to find the attributes that were most relevant to us."
    Phil Hutchinson, CCIM, McCoy's Building Supply
  • “We have subscribed to Sitewise Basic from Tetrad for several years. I find it very user friendly and I find extracting reports very easy. The data available is extensive and up to date. Compiling data based on the demographics of an area such as drive time from a specific point or by a selected area takes just minutes.”
    Janice MacBurney, Executive Assistant, ALJO Holdings
  • "It used to take weeks to compile demographic data for our community health areas - with PCensus and MapInfo it takes minutes."
    Dr. Joy Edwards, Capital Health Authority

Our Solutions for Banking and Finance

PCensus Analyst

PCensus Analyst is a powerful analyst tool that combines mapping, demographics and your data to create powerful analyses and compelling reports and visualizations.
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Sitewise Pro

Sitewise Pro is a data visualization and analytics solution providing decision support for market analysis and site selection. Create rich, analytical reports and maps with a few taps of your connected device or web browser.Read More

Sitewise Mobile

Sitewise Mobile is a basic analysis tool that lets you understand the characteristics of a market or trade area.  You can get in-depth reports from your iOS or Android devices.
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