Nielsen Shopping Center Locations
Use Nielsen Shopping Center Locations for:
- Competitive Analysis – Provides complete details about your competitors – easily analyze your markets, determine site locations and better target your consumers!
- Site Selection – Detailed shopping center information includes a listing of the centers within a specified geography, with address, center type, construction status, year open and gross leasing area (GLA).
- Investment Analysis – Identify potential acquisition targets to expand or reposition your portfolio mix. Assemble a competitor portfolio by analysis of volume and primary tenant liabilities.
Nielsen updates its shopping center and contact listings with information provided directly from the owners, developers, or management/leasing personnel for the centers. Survey mailings, telephone interviews, email, and faxes are our primary sources, but the editors also monitor the Internet, real estate company websites, newswires, industry and consumer publications, and newspapers from across the country to ensure that we are aware of any noteworthy changes or additions that occur throughout the industry.
While Nielsen acquires and maintains information on centers of all sizes (three or more stores), we maintain our highest update rates on centers larger than 100,000 square feet GLA. We update or change in excess of 80% of all these center listings in a year's time. We update 100% of those centers over 250,000 square feet. We concentrate resources on centers with highest visibility to the industry and relative importance to our customers. Small centers (under 100,000 square feet GLA), which we recognize are also important, present a special challenge to maintain on an annual basis. Every effort is made to update these, sometimes making as many as eight or nine calls to various local agencies to track down current ownership or leasing responsibility for "non-reporting" smaller centers.
Variables
Total Number of Shopping Centers
Total Number of Stores
Gross Leasable Area (sq. ft.)
Years Since Center Opened
- 1 to 4 years
- 5 to 9 years
- 10 to 14 years
- 15 to 19 years
- 20 to 24 years
- 25 years or more
- Unknown
Shopping Center Type
- Community
- Neighborhood
- Regional
- Super Regional
- Unknown
Market Positioning Strategy
- Traditional Mix
- Specialty
- Upscale Fashion
- Off Price
- Factory Outlet
- Discount
- Festival Entertainment
- Service Oriented
- Home Improvement
- Power Center
- Auto Mall
- Convenience
- Catalog
- Lifestyle
- Other
- Unknown
Current Construction Status
- Proposed New Centers
- Planned New Centers
- New Centers Under Construction
- Expanding Centers
- Renovating Centers
- Both Expanding and Renovating
- No Current Construction Activity
Enclosed Status
- Enclosed
- Not Enclosed
- Unknown
Strip Centers
- Strip Center
- Not Strip Center
- Unknown
Presence of Food Court
- Food Court
- No Food Court
- Unknown
